Draw Traffic to Your Website with Power Words

Why do your competitors draw more traffic to your website than you do? Many business people in the Prescott area are wondering the same thing! You can be the best on the block by using POWER WORDS.

What are Power Words?

Power words are specific persuasive words that prompt an emotional response from the reader or listener. The response can be positive or negative, but the point is to prompt potential customers to take action!

It Is All About Emotion

Power Words are designed to cause us to feel a certain way, depending on the action of the reader you are attempting to spark. The emotion evoked by these terms are many. They can make us feel:

  • Curious
  • At Risk
  • Lazy
  • Unprepared
  • Encouraged
  • Greedy
  • Generous
  • Inadequate

All of the above and many more emotions are stimulated by these potent terms. The goal is to trigger the sale or to ask for more information about your product or service.

Can You Believe It?

I might be difficult to believe that a single word can make such a big impact. The truth is, power words will increase your sales when you employ them in website pages, blogs, social media, email blasts, print, radio, and podcasts.

Here Is an Example, And It Is FREE!

Yes, the word “FREE” works on our emotions like no other. When offered something without cost, many people will take the precise action you desire. They may even ignore better offers solely because they are in love with the idea of getting something for free. It could be a “buy one get one” offer that will bring new customers who will buy from you forever.

Powerful Words

There are many words that stimulate the emotion that will trigger the action. Some of them are:

  • Giveaway
  • Exclusive
  • Bargain
  • Whopping
  • Bonanza
  • Skyrocket
  • Expires
  • Bonus
  • Reduced
  • Deadline
  • Economical
  • Final
  • Guilt-free
  • Soaring

Do You Want More Examples of Great Power Words?

Here are some links to articles that have great suggestions for power words:





Content Marketing with Power Words Written by Local Pros!

The team of experts at Ablaze Media will research and apply the power words to your advertising that will bring in enthusiastic customers. We are ready to help grow your business through internet, print, podcast, and just about any other media. We will customize a package that will fit your budget. Ablaze Media works with businesses in Prescott and all surrounding areas, and remotely, anywhere in the world! Call us or text us at 928-460-3134.