Web design is a complicated business. It takes years of experience and constant education to know all the latest trends and techniques for creating beautiful websites. While there are many good web design companies out there, some stand head and shoulders above the rest. If you’re looking for a web design company in Phoenix, Arizona there are a few things you should look at before hiring one:

What to look for in a web design firm?

If you’re looking for a web design company, the first thing to consider is whether or not they are local. If you want to work with someone who knows Phoenix, Arizona and all its quirks, then it’s important that your chosen firm be based here as well.

The next step is finding out if they have any past projects or case studies available online so that you can see what kind of work they’ve done before. You’ll also want to make sure that each project has been completed successfully; check out their testimonials page if possible (if there is one).

Finally, ask for references from past clients–no matter how good someone sounds when talking about themselves on social media or in an advertisement, nothing beats hearing from real people who have worked with them!

Check the firm’s website

  • Check out the design, layout and content of the firm’s website.
  • Check out the navigation (how easy it is to find information).
  • Check out how responsive their site is on different devices (mobile, tablet etc.).
  • Look at their speed test results (if they have them). If they don’t have any speed tests available, ask them why not? The answer will help you determine if this company cares about your business or not! Also look at whether or not they’ve optimized for search engines like Google by adding meta descriptions for each page and title tags for every post. This can help with rankings in search engine results pages (SERPs).

Look for case studies or a portfolio

A portfolio is a collection of work. A case study is a detailed description of a project.

In the world of web design, portfolios are more important than case studies. Why? Because portfolios tend to be up-to-date and accurate, while many case studies are not up-to-date and not accurate (or both).

You should look for web design firms that have both–but if you can only choose one or the other, choose portfolios over case studies every time!

Ask for references and read Google reviews

If you’re considering working with a web design company, it’s important that you ask for references and read Google reviews. A good way to get started is by looking for testimonials on the company’s website. The best way to learn about a company’s services is by talking directly with people who have worked with them in the past.

Ask yourself: Is this firm trustworthy? Are they reliable? What was their process like? Did they listen to my needs and wants as a client? Did they provide me with options when I needed help making decisions about my business’ online presence (such as which platform would be best suited for my needs)? If so, then this could be an ideal candidate!

Ask the company how they integrate SEO into their builds

When you’re looking for a web design company, ask them how they integrate SEO into their builds. SEO stands for search engine optimization and it’s the process of optimizing your website to get better rankings in search engines like Google and Bing.

It’s a long-term strategy that helps you attract more visitors to your site by making sure your pages are easy to find on the internet, but it also has immediate benefits: increased sales conversions from organic traffic (people who find you through search engines), higher ad clickthrough rates because people trust ads that appear at the top of search results more than those lower down on page one or two of Google results pages (SERPS) and lower bounce rates because visitors don’t have as far to scroll down before finding what they’re looking for on sites with good content architecture

Choose a web design company that is local.

The best web design companies are local. A local business has a vested interest in the success of your company, and they will know what is going on in the community. If you need help with networking or marketing, they can offer advice and connections that may be invaluable to your business’s growth.

A local firm also has an easier time meeting face-to-face with clients and getting to know them on a personal level. This makes it easier for them to understand what kind of website would work best for you, since they’ll have an understanding of who their clientele is and what kind of message they want to convey through their site’s design (and how).


In conclusion, it’s important to find a web design company that is local. Your website is the face of your business and needs to reflect who you are as an entrepreneur in order for customers to trust you with their money. A good web design firm will work with you from beginning to end on every aspect of building your site so there are no surprises when it comes time for launch day!